Giving Back

Giving Back

Food is the most fundamental connection we have to one another. So that is where our giving begins.

I · Where it begins

Our family's story began in India, three generations ago. So does our giving.

Long before TrueSanity, our family built its name on honest dealing in India, and later started again in the New York jewelry trade. Choosing a partner that feeds children in India was not a marketing decision. It was the natural place to start.

Read the founder's note

II · Our partner

Akshaya Patra

We support Akshaya Patra, which serves school meals to children in India, so that no child has to choose between learning and eating.

A hot meal at school is often the reason a child comes to class at all, and the reason they can pay attention once they are there.

2M+Children fed every school day
22,000Government schools served
15 + 2States and union territories

Figures as published by The Akshaya Patra Foundation USA.

About Akshaya Patra (opens in a new tab)

III · How we give

Three rules we hold ourselves to.

01

Why no percentage

What we give is tied to what we make, and our protocol fee varies by piece. So we will not print one number that would not be true for every order.

02

No disaster marketing

We will never turn a tragedy into a sale. Our giving is steady and quiet, not timed to a headline.

03

It starts at home

Giving back begins with how we treat our own people: fair wages across our global team.

A proposal on a boat at sunset

What comes next

Our giving will grow as we do.

  • More partnersPlanned
  • Choose the cause your order supportsPlanned
  • Quarterly impact reportsPlanned

Every piece you choose carries a little further than you.

Clarity is a Form of Luxury.