True Sanity
- All costs disclosed
- Daily market-based pricing
- Protocol Fee shown separately
- Evidence before purchase
- Lean operations
Traditional Retail
- Large hidden markup
- Limited cost visibility
- Price bundled without explanation
- Legacy overhead
- Typical markup 300%–1200%
What This Means For You
- Know what you are paying for
- Compare value more clearly
- Luxury without inflated mystery pricing
- Confidence before commitment
A Clearer Comparison
True Sanity Price
$8,200
Materials + Stone + Craft + Logistics + Protocol Fee
All costs disclosed.
All costs disclosed.
VS
Traditional Retail Price
$18,000 – $26,000
Traditional markup 300%–600%
Costs not separately disclosed.
Costs not separately disclosed.
Where Your Money Goes
$8,200
TOTAL
| Materials | $410 | 5% |
| Diamond | $5,980 | 73% |
| Craft | $650 | 8% |
| Logistics | $120 | 1% |
| Protocol Fee | $1,048 | 13% |
We break out each component so you know exactly what you are paying for. No inflated markups. No hidden fees. Just real value.
Why The Difference Exists
Lean Luxury
We operate lean so you receive more value, not more overhead.
No Hidden Markup
We do not inflate prices. You see the real cost.
Verified Craft
Expert craftsmanship with third-party standards.
Daily Pricing
Our prices reflect the market and update daily at 9 AM EST.